Imagine what life would be like if your career finally fulfilled you and you were actually living your own career dreams.
We know that our proven Step Up School method can get you all of this and more in just three short months.

Delivered across 3 months using 6 modules, Step Up School Online is an interactive online course that teaches you the skills you need to unlock the career or business you deserve. Covering personal branding, confidence, networking and much more, this is THE course for all women looking to amplify their career or business.
Are you frustrated by the current state of your career? Do you know you are being underpaid and undervalued? Is your lack of confidence holding you back?
Are you wondering how to make some actual money? Do you have a great idea, but no idea how to start? Is working alone everyday killing your self-esteem?


We will be reopening doors to Step Up School in January 2019. If you want to be in our next enrolment, sign up now to secure you spot.

We're careers experts and authors of a highly successful career manual. We’ve also both fought (and overcome) our own personal career battles. Plus, we’ve worked with thousands of women who used to struggle but now, thanks to Step Up School, love their careers. We know that with our support and guidance, you too can craft a career or business you love: one that pays you well and gives you the freedom to live life on your terms.  

Flexible learning

Work through Step Up School at your own pace with downloadable worksheets and podcasts.

Accredited career coaching

We have the accredited expertise to properly guide you into the next (exciting!) sphere of your careers.

Step Up community

Lifetime membership to our closed online forum - the perfect place to network, chat and share your progress.


  • LEARN strategies to directly and positively impact your career or business growth
  • BUILD the confidence you need to be agile and effective at work
  • BECOME part of a vibrant new female network – hello your future employment opportunities, mentors, customers and friends!
  • GROW to be a natural networker. And then take advantage of all the opportunities that it brings: 75% of new jobs and 80% of new business comes via our networks
  •  CREATE a clear vision of what your career or business future looks like and get the skills you need to get it there
  • TURN into an authentic leader to create lasting change in your career and industry


BUNDLE 1: Define Your Success

Lesson 1: Mapping Out Your Timeline


BUNDLE 2: Brand You

Lesson 1: Your Point Of Difference

BUNDLE 3: Unleash Your Confidence

Lesson 1: Confidence Is A State Of Mind

BUNDLE 4: Build A Vibrant Network

Lesson 1: A New View Of Networking

BUNDLE 5: Create A Mentor Circle

Lesson 1: Let’s Set The Scene

BUNDLE 6: Leadership & Visioning

Lesson 1: What is Leadership Anyway?


We want to share with you our #1 career secret

(Hint: it's got everything to do with YOU + YOUR SUCCESS)








found a career you genuinely loved

secured a life changing pay rise or promotion

negotiated flexible working whilst pursuing your dreams

started to grow - really grow - your business

actually felt deeply confident

successfully re-entered the world of work

achieved a career or business of which you were truly proud?

Step Up School has helped our students achieve ALL of these (and more).

We want to add your future achievements to our list too - let’s do this together!




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in a steady job that pays well but just isn’t living up to what you thought it would be?


you have job security but not the freedom to creatively express yourself and that brilliant business idea you thought of just isn’t going away?


You’ve done the scary bit and become your own boss but you’re struggling to drive your business forward and expand?















We know that the market value of our course is high.
Our Inner Circle costs over £1000.
Equivalent (less empirical) online courses sell for around £2000. Some are significantly more.
One to one coaching programmes can cost upwards of £3000.
Professional development programmes attract even higher prices. 
But the whole reason we set up Step Up, was to make this game changing advice more accessible, because we believe that career success should be for everyone, not just for the few.

That’s why we’ve always stuck to realistic prices for the maximum value we can give.

So despite the true value of our course being far higher, that’s why we’re charging just £499.


"I have gained confidence and I am currently discussing several exciting partnerships. I am beyond happy with the current state of my business and can't wait to see what's next. Thank you Step Up School for helping me get to this point!"

Millen Wolde-Selassie
Co-founder of NO+MI

"Step Up School combines strong content and proven FACTS. The course has helped with the transition from being an employee to a successful business owner and provided me with a new network of inspiring women all on a similar journey."

Lisa Mettis
Founder of Born & Bred Studio

"Step Up School has given me more confidence. The knowledge and skills that Alice and Phanella teach are brilliant; I’m really looking forward to the rest of the year."

Make-up Artist & Beauty Writer

"Step Up School has been a wake up call that I can still strive for more enjoy my career. There hasn’t been a single topic where I haven’t left the session with a clear idea of next steps and how to implement the strategies. "

Heather McStay
Head of Contract Management

"Alice and Phanella always bring they own expertise to Step Up School; they are authorities, but they are humble too. Go to Step Up School. It’s a great investment in yourself: how often do we do that as busy women?"

Clare Lees
Freelance Executive PA

"Whether you are thinking about a career change, starting a new business or just interested in some time for your own development with a great group of ladies, I would definitely recommend Step Up School."

Emma Thomson
Leadership, Career & Maternity Coach

"Step Up School has been brilliant. I'm happier and more successful in my work than I have been in some time; I feel equipped and excited to take the next step in my career and I have had time, space, guidance, and inspiration to think about my own goals, purpose, and balance."

Bethany Childs
Corporate Relationships Manager

"Step Up School has been an inspirational touchpoint that has allowed me to discover my career focus and clarity."

Becky Howard
Consultant Editor & Content Strategist


Here’s the good news. Step Up School is for any woman who feels stuck and wants to create change in her career. The unique combination of personal and professional growth you will go through as part of the programme will change up your career or business, no matter your industry or career stage. So far in Step Up School, we’ve had brilliant results for everyone from corporate lawyers to growth entrepreneurs, make-up artists to architects, public sector workers to stylists, as well as many women returning from career breaks. Each of them has grown as a result of the programme and achieved incredible results. In fact, lots of them have told us how much they love Step Up School. Scroll down for their stories.

Step Up School is an online course designed to fit around busy lifestyles. It’s hosted on an interactive platform, which you can access from any device: you can download material, keep a checklist of completed modules and watch videos all on the site.

Whilst you can go deep into each topic and invest significant time, you can complete the modules and see real benefits in your career and business by just committing 1-2 hours a week. This could be in the evening, on the walk to work (everything is on podcast as well as workbooks) or even in the bath!

If you’re not able to carve out that much time at first, don’t worry. You have a year's access to the training, so you can go through the materials each week as they’re released in the student portal, or you can slow things down and work at your own pace. Most of our students have full-time jobs or businesses and families.

Step Up School Online is based in our deep expertise and experience running courses and coaching women to achieve their dreams. The course is action-oriented, practical and transformative. We both care deeply care about you — our students. But we are also true experts in our field with many hours of coaching and training under our belts, as well as Phanella’s Accredited Executive Coach status. You get access to us several times a week, and lots of support to help you make the most of the learning and community along the way.

Step Up School is closely based on our sell-out Step Up Inner Circle which has been running since September 2017. Read the testimonials on the homepage to see previous student’s take on how the Step Up School experience has changed their lives.

Step Up School Online is £499 or £190 per month. This is around a third of the cost of our Inner Circle. 
The quality of the content and support is equivalent to other online courses that cost around £2000.
Most importantly, we know that the benefits our students experience are priceless.

At the end of Step Up School, we promise you will have:

  • Defined Your Success
  • Built Your Personal (and Business) Brand
  • Grown Your Confidence
  • Expanded Your Network
  • Found Your Mentors
  • Visioned A Brilliant Future

But the power of Step Up School isn’t just in our accredited content. Nor is it, like so many online courses, in secret formulas or systems. Step Up School is a transformative experience. It’s proven and practical. In Step Up School there are no gimmicks, just a powerful journey that will take you to a place where you can leverage your strengths, grow your career and find the success you want and deserve. You’ll do this through learning, yes, but also through the relationships you forge. We know that Step Up School is the first step to a career you love: one that pays you well works around your life and brings you happiness every day.

We know that our community is almost as powerful as our game changing content. Here’s how we’ll make sure you get access to that energy and inspiration:

The Facebook Group Our Facebook group is where you’ll find the whole Step Up School community. All our students – Online and Inner Circle – come together in here to share experiences, offer support, find accountability partners and create opportunities for each other. We’re proud of the inclusivity and warmth of our Step Up School community. So far through the Facebook group students have garnered votes for award nominations, found new jobs (through friends and even with other Step Up Schoolers!) and gained plenty of advice and inspiration. Think of the Step Up School Facebook Group as your new champions – a group of women are all there to support each other in any way they can.

#AskStepUp We, Alice and Phanella, will be present in the Facebook group regularly to answer your questions and provide guidance, encouragement and feedback during the live program. Just hashtag #AskStepUp and we guarantee your questions will always be answered by us.

Coaching Calls It’s important to us that in Step Up School, you never feel lost or left behind, so during our two implementation weeks – weeks 1 and 6 - hop on live Coaching calls with Alice and Phanella. They’ll tackle your toughest questions and provide guidance to move you ahead. We also record all calls so you can listen and learn at your convenience.

Step Up Circles When you join Step Up School, you’ll automatically become part of a Step Up Circle. Your Circle – comprising of up to 10 other Schoolers – is an active, encouraging and supportive place where you can ask questions, share experience and find workout partners. Some of our workouts ask you to discuss a topic or issue and that discussion will happen within your Circle. Step Up Schoolers often become great friends, trusted colleagues and even business partners.

Team Step Up Support We take your Step Up School journey seriously. If you have technical issues or are simply having a challenge you need help with, write to [email protected] we’ll take care of you as quickly as we can.

Annual Party You know us, we love a party. Every year we’ll bring all our Step Up Schoolers and Alumni together in a major UK City to celebrate our collective brilliance. This is your chance to meet your Circle in person, connect with your supporters from the Facebook group, drink prosecco, hang out with us and generally network in a supportive environment. First stop: London in December 2018.



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